Phase 5 • Decision Time
POSITION & LAUNCH
Decide your next movebased on proof.
Phase 5 is the decision point. You review your success metrics and decide whether to fully launch, refine and retest, or pivot entirely.
If you have high interest and great feedback, you launch with confidence, using your new testimonials as social proof.
Full Launch
Green Light
High interest + great feedback.
- ✓ Create offer page
- ✓ Set full pricing
- ✓ Announce to list
Refine
Yellow Light
Mixed feedback or results.
- ✓ Iterate on offer
- ✓ Adjust delivery
- ✓ Retest in 30 days
Pivot
Red Light
Low interest or poor results.
- ✓ Interview non-buyers
- ✓ Identify new pain point
- ✓ Test new concept
Ready to get started?
Go back to Phase 1, open the Offer Validation GPT, and start building your foundation today. You've got this!